By Minda Smiley

Food giant General Mills, whose brands include Trix and Cheerios, has rolled out a spot to remind health-conscious parents that many of its cereals are now officially free of artificial flavors and colors.

The spot comes as General Mills announces that as of today, 75 per cent of its cereals – including Reese’s Puffs, Golden Grahams and Frosted Cheerios – no longer include ingredients from artificial sources.

Created by McCann New York, the playful ad (above) features kids who are quick to say ‘again!’ to their parents after engaging in fun activities like running through a maze or splattering paint all over Read full story ›

Source: The Drum