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Global will livestream Brits coverage on Instagram Stories for first time

on Feb 22, 2017 | 0 comments

By Jessica Goodfellow

Global, owner of radio stations Capital, Heart and Classic FM, will livestream coverage of the Brit Awards 2017 on Instagram Stories for the first time, forming part of its cross-platform strategy that includes coverage on Snapchat and Facebook Live.

Fans will be given live red carpet access to nominees and performers at this year’s Brit Awards via radio brand Capital’s Snapchat profile, CapitalOfficial, as well as its Instagram Stories page that goes by the same name.

Other radio brands including Heart and Capital Xtra will also post live updates from the awards via Instagram Stories for Read full story ›

Source: The Drum