Google is making a play to own the smart home, but can it echo Amazon’s early triumphs?
A new ad campaign from Google Home aims to showcase how the personal assistant can turn a house into hands-free haven, but amid the competition can the tech giant take ownership of the connected home?
Google urges people to ‘Be more at home’ in its first UK campaign for its personal assistant. The creative, devised by 72andSunny Amsterdam, looks to lean into the many ways in which Google Home can help people be more present every day in a world where a lot of time is spent chin-down with faces in phones.
“More presence is something we all crave. The beauty of Read full story ›
Source: The Drum
