By Staff Writer

The Drum’s Search Top 50 has named Google’s director of performance, Ian Carrington, as the most influential person currently working within the UK search industry.

Carrington was previously director of mobile and social for Europe at the search giant before moving into his new role last November, overseeing its sales strategy and product development for search, mobile and display.

Asked as part of the Search Top 50 survey what he believed the biggest game changer for the search industry was likely to be, Carrington replied: “Mobile was the last game changer and advertisers (not consumers) are still getting to grips with it. Read full story ›

Source: The Drum