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Grey's logo gets a little less grey as the company turns 100

on May 16, 2017 | 0 comments

By Laurie Fullerton

Grey Advertising, the agency that created the tagline “Leave the Driving to Us for Greyhound, created the ETrade baby and the Pantene “DadDos” and began as a one room, one person operation in 1917 celebrated its centennial this week in New YorK with a new logo.

As one of the most iconic names in advertising, to mark one hundred years of creativity, Jim Heekin, chairman and CEO of Grey, and Michael Houston, global president unveiled the logo to 200 colleagues in New York this week created in the most modern possible method.

Grey’s logo emerged after the company Read full story ›

Source: The Drum