Guinness unveil two new heritage inspired beers
By John Glenday
Guinness has lifted the lid on two new branded beers inspired by historical recipes found in brewers diaries dating back to the 1700s and early 1800s.
Guinness Dublin Porter and Guinness West Indies Porter will be available in selected pubs and retailers from mid-September and are the first products to be launched as part of a new beer brewing project from the Dublin-based brand.
In line with the launch of the two new products there will be a print and digital campaign showcasing specially produced content which highlights the unique taste of history offered by the drinks.
Guinness Western Europe marketing director Stephen Read full story ›
Source: The Drum




