Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Half of UK and US Facebook users claim to use the site less often

on Nov 26, 2014 | 0 comments

By John McCarthy

Half of UK and US Facebook users reported they use the social network less frequently than they used to according to research from GlobalWebIndex.

The study of 41,823 adults between the ages of 16 and 64 found that 45 per cent of respondents claimed the site is less interesting than it used to be, a further 37 per cent said they are bored with it and 18 per cent said it is no longer cool.

Despite Facebook’s market dominance, growing its overall user base by two per cent this year, it was the only major social network which saw a drop in Read full story ›

Source: The Drum