Havas Work Club hopes to create a ‘crowdsourced marathon’ for Manchurians – with participants only running 115 metres
Havas Work Club, along with sister company Havas PR UK, is calling on Manchurians to take part in a ‘crowdsourced marathon’ which will see participants only running a short part of the traditional 26.2 miles.
Each person will be asked to cover a distance of 115 metres on Market Street in the city centre, starting at the Media Co Outdoor screen outside Debenhams and finishing at the screen located outside All Saints, as part of the ‘adrun’.
Those taking part will be able to see their face on the interactive touch screens by posing for a ‘selfie’ prior to the race, as Read full story ›
Source: The Drum
