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H&M enlists campaign star Katy Perry to compose original soundtrack for Christmas ad

on Nov 11, 2015 | 0 comments

By Claire Stevenson

H&M has revealed some of its new winter range in a sneak peek of its Christmas campaign starring Katy Perry.

After a successful partnership with Balmain Paris, the high street store has revealed images of the American singer wearing looks from its holiday collection.

“These are pieces for pure pleasure, whether it’s the perfect party dress for the best night out, or the cosiest fun jumper for relaxing with friends and family,” said Pernilla Wohlfahrt, H&M’s head of design.

In the upcoming film, released in-full on Monday 23 November, Perry appears as a fairy before summoning a cast of characters, from life-sized Read full story ›

Source: The Drum