By John McCarthy

Movies open up viewers to a world of possibilities introducing them to people, places and scenarios they may not have otherwise experienced.

Data from Lastminute.com has revealed that there’s a significant boost in movie tourism around popular movie releases – if the location is represented positively.

The travel booking site has shared with The Drum the following data: Oscars Best Picture nominee La La Land inspired a surge in Los Angeles searches on the site by 21% on the week of its release in comparison with the previous week.

Similarly, Martin Scorcese’s recently released film <a target=_blank href="http://www.imdb.com/title/tt0490215/" Read full story ›

Source: The Drum