By Jono Marcus

Snapchat is the king of short-form content, with almost a third of 18 to 24-year-olds now using it. It is the very definition of ephemeral, yet it is growing at rapid velocity.

If short-form content and social networking is changing teenagers’ brains for the worse, then Snapchat is the crack cocaine of neuroplasticity. But with its spring update adding instant messaging and real-time video chat to its disappearing image arsenal, and other more recent tweaks, it is proving ever more potent. As Snapchat inventor Jeremy Lieuw says: “This isn’t a silly little messaging app. It allows people to revert Read full story ›

Source: The Drum