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How to make a pitch feel less like a mammoth hunt: 10 sharp tips you may ignore

on Apr 21, 2025 | 0 comments

By Gerry Farrell

Gerry Farrell has lost a lot of pitching. In his latest Madman column, he pontificates on how best to win. No mammoths were slain during the production of this opinion.

I still remember my very first creative pitch.

It was an anti-smoking project. Every agency in Scotland was in for it, including mine, Hall Advertising.

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Source: The Drum