By Tony Connelly

At 23 years-old he became the youngest Formula 1 world champion in history and was Britain’s first ever billion dollar sportsman. Since then Lewis Hamilton’s name has continued to grow in stature and worth in the advertising world and winning his third world championship yesterday (25 October) looks to have pushed his commercial value further than any of Britain’s sports stars.

Hamilton equalled the achievements of British F1 legend Sir Jackie Stewart last night when he won the US Grand Prix in Austin, Texas. The victory had the climatic echoes of his first F1 title in Sao Paulo in 2008 when Read full story ›

Source: The Drum