Hulu claims binge-watching can actually make you a more honest person in latest campaign
By Minda Smiley
In today’s binge-watching world, where nearly every popular show is readily available online in some way, shape or form, Hulu is arguing that people no longer have to lie about being “caught up” on their favorite shows to try and impress friends or stay in the office water cooler conversation.
In its latest campaign out of TwoFifteenMcCann, Hulu is pointing out the awkward and sometimes embarrassing situations that can arise when a person lies about having seen all of the episodes in their favorite series.
One spot shows a fan of Hulu’s The Path run up to the star of the Read full story ›
Source: The Drum




