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Hulu’s 2017 roadmap includes live TV, interactive ads and lots of original content

on May 4, 2017 | 0 comments

By Lisa Lacy

Like Bloomberg earlier this week, premium streaming service Hulu is getting into live TV with a new service announced at NewFronts, which the brand actually calls an Upfront because, per a rep, “we’re technically TV – premium long-form content from the top broadcast and cable networks – as well as originals”.

New live content

This new live TV offering – available as of May 3 – includes more than 50 live and on-demand sports, news, entertainment and kids’ channels, along with the existing premium streaming service for $39.99 a month.

The company also announced an agreement with Read full story ›

Source: The Drum