By Gillian West

Following the continued growth of mobile traffic to its site hungryhouse.co.uk has launched its new TV campaign ‘tap and taste’.

Focusing on food visuals and carefully selecting a cast that resonates with a large proportion of the brand’s audience, the first of three ads sees a group of friends returning home and ordering a curry via the app.

Marketing director at hungryhouse.co.uk, Alice Mrongovius, explained: “As a brand we’ve really evolved over the last 12 months, focusing on sharing tasty food visuals and really understanding our audience.

“From the ease of ordering on the app, to showing a mouth-watering korma being prepared in Read full story ›

Source: The Drum