By Stephen Lepitak

It’s been a decade since Mashable was launched by its chief executive and founder, Pete Cashmore, who is relaxing in the very dark executive bar at this year’s Mashable House as part of SXSW when The Drum catches up with him.

The tall, well dressed and groomed Scots-man, whose accent is very subtle but still apparent, is on day four of his annual Austin pilgrimage where his publishing company regularly hosts one of the mainstay fringe events at a local bar, featuring pop culture experiences throughout the space. Outside the rain is lashing down but those lucky enough to be Read full story ›

Source: The Drum