By Ishbel Macleod

Instagram has teamed with boutique travel brand Herb Lester Associates for the creation of a series of city guides featuring ‘off the beaten track’ travel recommendations.

Guides for Paris, Berlin and London have already been launched, with the aim to explore cities through photography created by Instagrammers in each city.

Hannah Waldram, community manager for Europe, Middle East and Africa at Instagram, said: “The Instagram community in these three cities, as well as others all over Europe, is evergrowing and incredibly diverse.

“These guides encompass everything which is delightful, surprising, inspiring and exciting about the Instagram community and how it can show you Read full story ›

Source: The Drum