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Instagram inspires strong Twitter reaction with divisive new logo

on May 12, 2016 | 0 comments

By John McCarthy

Vastly popular photo-sharing app Instagram yesterday said goodbye to its faithful retro camera logo, unveiling instead a minimalist, mobile friendly alternative.

As often is the case when a beloved brand takes measures to change its look, there was a lot of negativity posted on social media.

Some of the responses claimed the logo required very little work.

Really impressed with all the time and effort that went into redesigning the Instagram logo. pic.twitter.com/E0uTdT66uh

— Madison M. K. (@4evrmalone) May 11, 2016

This is how Instagram’s new logo was made <a target=_blank href="https://t.co/mK7t9aefYM" Read full story ›

Source: The Drum