Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Instagram introduces individualised video feeds and channels

on Apr 15, 2016 | 0 comments

By John Glenday

Instagram has taken steps to showcase the best videos hosted on the platform to its users, without cluttering up their main feed, by syphoning off such content into a suite of new channels hosted on a revamped Explore page.

From here members will be presented with personally recommended content, in addition to curated channels, designed to throw a spotlight on specific sectors such as specific content creators.

This follows a backlash against Instagram’s decision to switch from a chronological feed to one generated on Instagram’s whim, prompting it to silo the changes on the Explore page without upsetting the existing order.

Its presentational Read full story ›

Source: The Drum