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Instagram reveals UK ads are set to roll out soon

on Sep 18, 2014 | 0 comments

By Ishbel Macleod

Sponsored Instagram posts are set to roll out imminently in the UK, the company has revealed.

With ads being announced last year, and having already rolled out in the US, the sponsored posts will aim to be “natural”.

Adverts on Instagram will have a “Sponsored” label where the time stamp normally would be, with users able to click on the ‘…’ button on the bottom right to hide the ad.

“Our aim is to make any advertisements people see as natural to Instagram as the photos and videos they enjoy from brands who are already using Instagram,” spokesman Will Guyatt told the Read full story ›

Source: The Drum