By Brian Coane

To coincide with IPA Scotland’s 50th anniversary, Brian Coane, chairman of the trade association and partner at Leith Agency, examines the enduring power of Scottish creativity.

What is surprising when looking back over 50 years is that the challenges we faced as an industry in the 60s are remarkably similar to those we face now.

Picking apart old IPA minutes reveal questions you might well be familiar with today:

How can Scottish agencies persuade businesses to choose local rather than London agencies?

In May 1967, it was minuted that “a letter had been received from Rex Publicity suggesting the IPA should protest to the Read full story ›

Source: The Drum