By Sarah Vizard

Today (6 July), Marks & Spencer’s announced plans to expand its free click and collect service to 100 more of its Simply Food outlets operated by third parties such as Moto. Other retailers have said they have no plans to change their click and collect offerings.

However, industry observers suggest others will be looking at John Lewis with envy.

“Charging for click & collect will be an interesting test of John Lewis’ brand vitality and if it is successful others will watch with a mixture of awe, envy and mimicry,” says Clive Black, head of research at Shore Capital.

The changes mean John Read full story ›

Source: Marketing Week