Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

ITV partners with Ocean Outdoor to live-stream Grand National

on Apr 7, 2017 | 0 comments

By John Glenday

Horse racing fans placing a sly bet on this year’s Grand National will have no excuse not to stay abreast of the racecourse action after broadcaster ITV teamed up with Goodstuff and Ocean Outdoor to live-stream the event in three British cities.

Marking the first time the flagship race has been screened on ITV the screenings also mark the start of a four-year deal to screen live horse racing on terrestrial television for close to 100 days each year.

Ed Ross, head of marketing and media at ITV, said: “The Randox Health Grand National Read full story ›

Source: The Drum