By Kyle O'Brien

Long-running Kansas City agency Bernstein-Rein (B-R) has upped its senior leadership quotient by adding former Mindshare Chicago managing director Steve Bullock. Bullock’s new role at Bernstein-Rein will be as EVP, director of insight & strategy.

Bullock’s deep industry experience includes working at major global advertising agencies as well as founding and building his own successful planning consultancy, which worked with iconic clients such as McDonald’s, Whirlpool, Scott’s Lawncare, Harley-Davidson, Campbell’s Soup, United Airlines, USG, Navistar, Dove and Sony.

“Steve brings us proven leadership in melding the insights of planning and analytics to inform stronger creative ideas and experiences, which deliver greater results Read full story ›

Source: The Drum