Lancôme champions power and diversity of women in latest campaign
French cosmetics brand Lancôme is focusing on the power and diversity of women in its latest campaign to mark the extension of its foundation range.
The 40 Shades, 40 Powers campaign introduces consumers to 40 completely different women who are successful and challenging the status quo in their lives. It looks at people like TV presenter Sophie Morgan, innovator and founder of Nubian Skin Ade Hassan, and Joanne Sui, a civil engineer for the Thames Tideway Tunnel, in an attempt to celebrate the power of women and the diversity of the UK population.
It has been created by the Brooklyn Brothers Read full story ›
Source: The Drum
