Let’s Stay Together adds ‘heartstrings’ tool to website to show what people love about Scotland
Let’s Stay Together, the campaign set up by BMB founder Andrew McGuinness and Scots born RKCR founder MT Rainey to let non-Scots have their say on independence, has added a ‘heartstrings’ tool to the website to show the best parts of Scotland.
‘Heartstrings’ allows users to say what makes Scotland brilliant, with categories including inventions (refrigerators), music (Travis), places (Loch Lomond) and sportspeople (Kenny Dalglish).
The creation of ‘heartstrings’, by Adam & Eve DDB and Tribal Worldwide, comes less than a month before the independence referendum.
Allan Blair, Tribal’s Paisley-raised head of strategy said: “As the referendum gets closer we have Read full story ›
Source: The Drum
