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Lindt buys US chocolate rival Russell Stover in expansion push

on Jul 14, 2014 | 0 comments

By Natalie Mortimer

The Lindt & Sprüngli Group, makers of the popular chocolate gold bunnies and Lindor balls, has bought rival US chocolate company Russell Stover as it looks to grow its place in the market.

Billed as the “biggest and most important” strategic acquisition in the company’s history, the move sees Lindt become the third biggest chocolate manufacturer in North America, as it adds both the Russell Stover and Whitman’s brands to its portfolio.

Lindt also produces chocolates under its Ghirardelli arm.

Ernst Tanner, chairman of the Lindt & Sprüngli board of directors and group CEO, commented: “This biggest and most important strategic acquisition to Read full story ›

Source: The Drum