Luma Partners chief Terry Kawaja: ‘Chinese companies you never heard of will be the next big acquirers in ad tech’

By Ronan Shields

It’s Cannes Lions this week, and even the most cursory of glances up and down La Croisette will tell you that ad tech companies are now a big factor in the equation at this ‘Festival of Creativity’.

Of course, the underlying narrative in this sector of the industry is the ongoing consolidation it is undergoing, as advertisers increasingly realise that technology and data will fuel the industry in the years ahead. Kawaja, who has helped broker deals worth billions Read full story ›

Source: The Drum