By Gillian West

Macmillan Cancer Support has built on its proposition that no one should face cancer alone with the launch of its second TV campaign.

Created by VCCP, the national campaign commences with a 60” TV spot debuting on Monday 17 February, supported by print, media and digital activity, with digital and out of home communications featuring real people who have been affected by cancer as well as real Macmillan nurses.

“We hope to build on the success of last year’s campaign and reach even more people affected by cancer through this advertising. In this advert, we show that Macmillan not only Read full story ›

Source: The Drum