By Gillian West

Marketers are uncertain about what impact the out come of the Scottish independence referendum will have it seems following a panel session held during the Marketing Society Scotland’s Amplify event.

In partnership with the Advertising Association, the Marketing Society Scotland’s ‘Referendum Marketing Question Time’ session invited a panel of industry experts to argue the case for yes or no in front delegates from Tennent’s, the Scotsman, Tesco Bank, STV and Scotrail to name but a few.

Andrew Wilson, Charlotte Street Partners; Colin Pyle, Yes Scotland; and Ian Ferguson-Brown, Brandband argued that Scotland should be independent and Ghill Donald, BD Network; Ruth Read full story ›

Source: The Drum