By Minda Smiley

To celebrate the Ad Club of New York’s 120th anniversary, The Drum is inviting readers to share their favorite marketing moments from the past 120 years.

Today’s marketing moment was chosen by Heather Taylor, a freelance writer for Advertising Week, HelloGiggles and Ed2010. Below, see why Taylor, who tweets @howveryheather, chose actor Matthew McConaughey’s appearance in a recent Lincoln campaign as her favorite marketing moment.

“Sometimes you’ve got to go back, to actually move forward.”

2014 was the year of the McConaissance, where actor Matthew McConaughey would be nominated for, and win, an Oscar Award for Best Read full story ›

Source: The Drum