By Staff Writer

To celebrate the Ad Club of New York’s 120th anniversary, The Drum is inviting readers to share their favorite marketing moments from the past 120 years.

Today’s marketing moment was chosen by Travis York, president and CEO of GYK Antler. Below, see why “The McDonald’s Menu Song” is his favorite marketing moment.

My favorite marketing moment occurred when I was around ten years old, and McDonald’s sent flexi-disc vinyl records through the mail featuring “The McDonald’s Menu Song.”

The discs also came with the opportunity to win $1,000,000. Their entire menu was put to a song, and you had Read full story ›

Source: The Drum