M&M’s misinformed mascots wrongly think they've met Guardian of the Galaxy’s Rocket Raccoon in movie ad
Marvel’s Guardians of the Galaxy: Vol. 2 is continuing its commercial drive, partnering with cinema-snack staple, M&M’s in a new ad campaign.
The brief ad marks the partnership showing Red and Yellow bump into a hungry raccoon seated in a theatre. They naturally mistake the character for Rocket Raccoon, the fearless – and bloodthirsty – mammal from the Guardians of the Galaxy.
Tanya Berman, brand director for the M&M’S brand, said: “M&M’S reaches moviegoers not only at the concession stand, but also on screen, in a fun, colourful way.
“We knew our beloved spokescandies together with the light-hearted, fun Read full story ›
Source: The Drum
