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M&S profits rise as marketing push helps womenswear sales

on Nov 5, 2014 | 0 comments

By Sarah Vizard

The 'Only M&S' brand campaign is helping shift consumer perceptions
The ‘Only M&S’ brand campaign is helping shift consumer perceptions

Underlying profits for the 26 weeks to 27 September increased 2.3% to £268m boosted by a rise in food sales and margin improvements. Margins have become a key concern with M&S chief executive Marc Bolland pledging to increase them by 1% this year. They were actually up by 1.5% in the first half.

The general merchandise business, which includes clothing and home, posted its 13th consecutive quarter of declines, with like-for-like sales down 2.9% and clothing falling by 2.2%, a worsening performance compared to both the previous quarter and the same period Read full story ›

Source: Marketing Week