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NBA Development League to be renamed the NBA Gatorade League

on Feb 14, 2017 | 0 comments

By Kyle O'Brien

The NBA is allowing sponsorship on its jerseys for the first time starting next season, and now the pro basketball league is letting its minor league be renamed by a sports drink.

The NBA Development League (NBA D-League) is getting a name change to the NBA Gatorade League (NBA G-League). The deal with Gatorade and the NBA is part of a multi-year expanded partnership, marking the first time a US professional sports league has named an entitlement partner. This marks the second big NBA news in a week, after the league announced it would launch an esports Read full story ›

Source: The Drum