By Michael Feeley

Collaborative marketing agency trnd has appointed Paul Beresford as its new UK sales director.

trnd has eleven offices across Europe covering 19 markets, and formally launched into the UK in February 2015. It employs more than 200 people, managing more than 850 collaborative marketing campaigns for some of the biggest brands in the world, including Procter & Gamble (P&G), Unilever, Henkel, Philips, Samsung and L’Oréal.

Prior to joining trnd, Beresford was with BzzAgent, a dunnhumby company, for four years, delivering strong sales growth and being named top sales performer for three years in a row. During his time at the company, Beresford Read full story ›

Source: The Drum