Penguin Random House & Melville House throw the book at each other in Twitter spat
By John Glenday
Two publishing powerhouses have locked horns in a bizarre weekend Twitter spat after New York based independent publisher Melville House dared to post a photoshopped picture of an outsized baseball cap being lowered outside their head office.
Bearing the legend ‘Make publishing great again’ the head piece was captioned ‘LOWER, goddammit, LOWER’, a post which immediately drew the attention of rivals Penguin Random House who tweeted back, ‘Don’t you have work to do?’
LOWER, goddammit, LOWER pic.twitter.com/5c82JjEcyY
— Melville House (@melvillehouse) October 16, 2015
What followed was a lengthy schoolyard spat as Penguin Random House Read full story ›
Source: The Drum
