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PHD snaps up Google’s Ben Samuel for new marketing technology director role

on Nov 12, 2015 | 0 comments

By Natalie Mortimer

PHD has appointed Google’s Ben Samuel to the newly created role of marketing technology director, responsible for helping clients build out their marketing technology platforms.

Samuel, who worked as of head of platforms for agencies in Sydney at the search giant, will report to worldwide strategy and planning director, Mark Holden and will advise PHD’s existing clients as well as provide leadership on the subject of marketing technology for PHD’s 82 offices globally.

Samuel will work closely with Annalect, the data solutions arm of PHD’s parent company Omnicom Media Group, acting as a bridge between PHD and Annalect.

Of the appointment Holden Read full story ›

Source: The Drum