By Gillian West

Plusnet’s Joe returns in a new advertisement for the home phone and broadband provider filmed at an actual cinema in Barnes, South London.

The campaign, created by Karmarama, aims to bring to life Plusnet’s deals which start from just £2.49 a month, when taken with Plusnet line rental.

The concept centres around Joe’s opening line that “you don’t get much for £2.50 these days – it doesn’t even get you through the opening credits of a movie…”.

Plusnet acquisition marketing manager, Chris Cotterill, explained: “We are very proud of the great value deals we are offering on our unlimited services, and the creative Read full story ›

Source: The Drum