By Stephen Lepitak

Uefa Euro 2016 live scores and news will be broadcast through outdoor screens by JCDecaux’s digital editorial channel after the out-of-home company agreed a partnership with the Press Association (PA) to provide live data around the tournament.

From today (10 June), the latest information, including score lines, will be generated across JCDecaux’s rail, roadside and retail screens throughout the tournament taking place in France this summer.

The feed will use JCDecaux’s SmartContent system which will take data from the PA feed and automatically generate up-to-the-minute scores, fixture information, group tables and goal scorers. Pictures and features will also be streamed Read full story ›

Source: The Drum