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'Pretending ad blocking will disappear is a mythology' – AdBlock Plus on the IAB fallout

on Jan 22, 2016 | 0 comments

By Ben Williams

I’ve already said my piece on how the US Interactive Advertising Bureau (IAB) dis-invited us from its forthcoming Leadership Conference. So there’s no reason to spend time turning the screw once more or speculate about what its reasons for doing so might have been.

I’ll never know anyway. The IAB has only given oblique statements to the press, and our emails and calls have been met with silence. It does indeed seem strange that the IAB has chosen to bar Adblock Plus from participating in the event, especially following our attendance last year. We have always had strong relations Read full story ›

Source: The Drum