Publicis Groupe completes $3.7bn acquisition of Sapient
Publicis Groupe has completed the $3.7bn acquisition of Sapient four months after announcing the deal.
The deal was revealed in November but finalisation was delayed pending regulatory approval which it received earlier this week.
Maurice Lévy, chairman and chief executive of Publicis Groupe, said: “Our clients are facing many adverse trends: from rising global competition, to new comers born from digital, and new paradigms in communications and marketing. With our new capabilities, we will be best positioned to help them transform their businesses and navigate the new world.
“Alan and his teams will bring tremendous talents to Publicis Groupe. Read full story ›
Source: The Drum




