By Justin Pearse

At the heart of great advertising has always been a great image. But the rise of digital and now the visual web has meant brands are having to dramatically shift in how they engage consumers.

So The Drum wanted to find out if we could reimagine some of the most classic, seminal ads of all time to find out how today’s leading creative thinkers would reinvent advertising.

The result can be found here in a digital version of the print book launched with The Drum magazine today.

The book explores how today’s marketing experts would reimagine some of most iconic ads Read full story ›

Source: The Drum