By Lisa Lacy

R/GA Ventures, a venture studio program from digital agency R/GA, announced the eight companies in its Marketing Tech Venture Studio with advertising and marketing services company IPG and technology and social media company Snap Inc.

They include:

Adludio, a sensory advertising platform connecting users and brands with creative mobile experiences;

Bot analytics platform Dashbot;

Humblee, which helps businesses tell stories at scale using new technologies;

Lytics, which helps companies personalize engagement with customers through a customer data platform;

Popwallet, a platform that enables marketers to manage promotions and other lightweight brand content through mobile Read full story ›

Source: The Drum