By Gurjit Degun No-one who followed the contest for the BBC s 5 million ad account was in any doubt how crucial the result would be for staff at Rainey Kelly Campbell Roalfe/Y R.
The shop had held the brief for nine years and, after a recent lacklustre run of new business and the loss of Virgin Atlantic, needed to retain the prestigious account.
Tensions were running high, particularly after news began circulating that its rival Bartle Bogle Hegarty had pulled a blinder in the pitch, gathering the entire agency for some Strictly Come Dancing moves to impress the client.
So when Alison Hoad, the RKCR/Y Read full story ›

Source: Campaign