Robert Webb, Pixie Lott and Gino D'Acampo front Post Office’s first Christmas campaign in five years
The Post Office has drafted an impressive list of celebrities to front its first Christmas campaign in five years as it looks to highlight the various changes the business has undergone over the past year.
Speaking to The Drum, chief marketing officer Pete Markey explained that the Post Office is looking to “force a revaluation” of the brand at its busiest trading period.
“We want to harness the fact that for some people, this is the only time of the year they’ll come into the Post Office. So now is a great time to do it,” he said. Read full story ›
Source: The Drum
