RTO+P nabs former 72andSunny exec Hilary Craven to serve as first ever CMO
By Minda Smiley
Red Tettemer O’Connell + Partners (RTO+P) has named Hilary Craven, who previously served as head of experiential and earned media at 72andSunny, as chief marketing officer (CMO).
The appointment comes as RTO+P continues to grow and shift its focus from regional to national clients. The Philadelphia-based agency opened its California office a year and a half ago and since then has won accounts from Dockers, Kellogg’s Morningstar Farms, and The Honest Kitchen.
In this newly created role, Craven will help drive the agency into new sectors and broaden its offerings. She will also be tasked with developing strategies for the RTO&P brand Read full story ›
Source: The Drum




