By Minda Smiley

Mobile app and device usage is increasingly becoming more crucial for sales teams, according to research from customer relationship management company Salesforce.

In the next two years, mobile sales app use is expected to more than double, the company estimates.

60 per cent of high-performing sales teams currently use or are planning to use a mobile sales app while only nine per cent of under-performing sales teams report using mobile apps during their sales processes, according to the survey.

The sales’ function’s shift to mobile is attributed to mobile is driven by how people are using it more expansively with more than half Read full story ›

Source: The Drum