By John McCarthy

Almost one third of millennials have admitted that fast deliveries are a major factor in online shopping for them.

Connexity studied the data of 6,500 global online shoppers with the majority – across all age ranges – admitting that delivery cost was their most important consideration (69 per cent of millennials, 80 per cent of seniors).

Studying the importance of same-day delivery, the study found that senior buyers were more patient than their younger peers with only five per cent thinking the feature was important.

An average of 74 per cent of all online buyers claimed delivery cost was their primary consideration, with Read full story ›

Source: The Drum